Case Study: Coors Brewers
For the second year running Coors Brewers have supported Awareness week - distributing 100,000 drinks mats and 400 Real Man posters through 200 Mitchells & Butler pubs in the Midlands area. The Occupational Health team at Coors displayed information leaflets and ran a 'Real Man' quiz night to help raise awareness about prostate cancer amongst staff.
"Pubs are very much at the heart of UK life. They are not only the place where many people go to relax and enjoy themselves, they are also at the centre of a lot of community activity. Coors Brewers, Tradeteam and Mitchells & Butlers have been delighted to help the Prostate Cancer Charity spread awareness of what can be a very serious issue for many men in the UK."
Paul Hegarty, Head of Communication, Coors Brewers