Case Study:Metroline
Metroline is one of London’s leading bus companies, currently running 13.5% of London buses. Their 5000 strong workforce are almost all men, so they felt that a partnership with The Prostate Cancer Charity would be a great way of showing their commitment to helping us fight the most common cancer in men.
To help us increase awareness of prostate cancer, Metroline have painted one of their training buses with our Charity messaging. This will be seen across central London bus routes throughout 2008.
Page last updated April 30th 2008