3 March 2010
The Prostate Cancer Charity and Keyline Builders Merchants are paving the way for fundraising success
The Prostate Cancer Charity and Keyline Builders Merchants have joined together in partnership to lay the foundations for a successful fundraising partnership over the next two years - starting with Prostate Cancer Awareness Month.
The Charity has been selected by Keyline as it's Charity Of The Year for 2010 and 2011 and the well-known specialist in heavy building materials, civils and drainage solutions
will be holding a host of events throughout the year including sponsored walks, family fun days and even a dip in Loch Ness, all designed to raise vital funds and awareness.
The Charity's annual Prostate Cancer Awareness Month in March, will help Keyline to kick start their fundraising efforts with the Charity's Blue Man pin badges available in Keyline branches across the country, with each of the company’s 82 depots and six regional sales offices aiming to raise a minimum of £300 each from their customers and staff.
The Prostate Cancer Charity's Head of Partnerships, Anna Borrini, said: "We are absolutely delighted to have been chosen as Keyline Builders Merchants Charity Of The Year not just in 2010 but in 2011. This extended partnership shows a real commitment from Keyline Builders Merchants to help make their staff and customers more aware of the most common cancer in men. As we all know the building industry tends to attract a large number of men, the partnership seems like a perfect match. Keyline Builders Merchants are really getting in to the spirit and are throwing themselves in to a variety of activities to support the vital work of The Prostate Cancer Charity. We are looking forward to working closely with Keyline Builders Merchants over the next two years."
Andrew Harrison, Managing Director of Keyline Builders Merchants commented “We are proud to be working with The Prostate Cancer Charity. Operating in a male dominated industry, this is a charity that we feel we have a responsibility towards supporting and helping to raise awareness. The Keyline Charity Committee has fund raising events planned both at national and at branch level and we are positive that we will be able to raise a substantial contribution for this vital charity.”
Thousands of individuals and groups across the UK will support the awareness month by staging awareness events, holding a Day of Action on Friday 19 March, signing up to a five-a-side football tournament or taking part in a brand new fundraising initiative, Do Blue Day. Whether people encourage their colleagues to wear a sea of blue to work, jump into a bath full of turquoise jelly or cook up a storm with blue-themed foods, they will be raising funds, and critical awareness of the disease. Anyone wanting more information can visit www.hiddencancer.org.uk.
ENDS
Notes to Editors:
For further information contact: Vivienne Francis, Nikki Nagler or Claire Blackburn on 0208 222 7136/7670/7687. Out of hours contact: 0798 432 5001. Email: Vivienne.Francis@prostate-cancer.org.uk or Nicola.Nagler@prostate-cancer.org.uk or Claire.Blackburn@prostate-cancer.org.uk
Prostate cancer is the most common cancer diagnosed in men in the UK. Every year in the UK 35,000 men are diagnosed with prostate cancer. One man dies every hour of prostate cancer in the UK.
African Caribbean men are three times more likely to develop prostate cancer than white men.
The Prostate Cancer Charity is striving for a world where lives are no longer limited by prostate cancer. The Charity is fighting prostate cancer on every front - through research, support, information and campaigning.
If you have any queries about prostate cancer, call The Prostate Cancer Charity's confidential Helpline 0800 074 8383 which is staffed by specialist nurses and open from 10am to 4pm Monday to Friday and Wednesdays from 7 - 9pm or visit www.prostate-cancer.org.uk
Keyline Builders Merchant
More information on Keyline from David Manning
Tel: 01604 683197 Fax: 01604 591180
E-mail: david.manning@travisperkins.co.uk
More press information from Ayleen Dunbar, Simon Branney, Jon Temerlies or Jo Kent at Publicasity
Tel: 01442 261199 Fax: 01442 236401
E-mail: travisperkins@publicasity.co.uk
About Keyline Builders Merchant
Keyline supplies the widest range of heavy building materials, civils and drainage solutions to the UK construction industry. Expert staff in our national network of branches provide effective solutions and responsive service to contractors and local tradesmen.
More information can be found by visiting the website www.keyline.co.uk
Travis Perkins plc
A major PLC, Travis Perkins is a leading company in the builders’ merchant and home improvement markets, and is a main supplier to the building and construction market, one of the largest industries in the UK. The company operates eight businesses - Travis Perkins, Keyline, City Plumbing Supplies, CCF, Benchmarx, Wickes, Tile Giant and Toolstation (Travis Perkins own 30% of the company) - and has over 1,200 branches across the UK.

